INSTRUCTIONS

RECOMMENDATIONS

For your better perception and comprehension we strongly recommend to start studying the materials in the following sequence:

1. Mind Games

2. Technique

3. Theory

4. Methodology

To open the "Mind Games" section, click on the corresponding sign in the top section of this window. Everyone is recommended to study this part (independent of your experience and professional skills).

To open other parts, click on "Semantic Analysis" in the top section. There will appear a window where you could select a section that interests you. You can also use the corresponding functions of that window.

COMMENTS

While studying the materials you can come across text fragments highlighted green. You can get additional comments, examples and relevant information* by clicking on those words:

...in (rating) desirability estimation of the objects studied (Goods, politicians, opinions on different social problems etc.)...

or:

EXAMPLE

In our case informants ranged the photos by two conditions::

1. "possibility of intimate relationship";

2. "it's possible to be happy with this woman".

After you have finished reading the additional information, you can hide it by clicking one more time on the text fragment highlighted green.

Links of the following kind:

... possible to construct a matrix for possible categorial interpretations of a certain class...

allow you to view other parts related to the current part.

*for this you should use a Microsoft Internet Explorer 4.0  browser or a higher version.